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MOTOR INDUSTRY PUBLIC AFFAIRS ASSOCIATION
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The Motor Industry Public Affairs Association (MIPAA) Limited is a dynamic membership organisation helping communicators within the motor industry work more effectively by providing training, workshops, events and opportunities for networking.
MIPAA Limited was incorporated as a non-profit company, limited by guarantee, on 4 November 2005. It builds on the foundations of an organisation created in 1968 by 13 original members. Membership comprises 400 individuals representing major brands, vehicle manufacturers, suppliers, consultancies and other institutions connected with the industry, in the UK and overseas.
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Membership is open to anyone working in a communications role in the international motor industry (see Joining MIPAA).
Members and select media contacts can login to access an online directory - please contact the general secretary for username and password.
JobSearch is a unique "match making" service between job seekers and those with career opportunities. This is open to members and non-members.
MIPAA offers a Business Academy professional development programme, Leadership Forum and social events.
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Monday, 23 August 2010 |
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Gaucho Productions is looking for a Senior Account Manager to take charge of an exciting new PR project, Automotive PR has two new vacancies and Hyundai is advertising a Media Relations Manager post. See: JobSearch for details of these and other vacancies and how to contact the Jobsearch co-ordinator. More Jobs and Talent wanted - following a busy first half of 2010 for successfully filled vacancies.
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Tuesday, 24 August 2010 |
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As part of the MIPAA Leadership Forum, members of the committee attended the annual meeting with representatives from the Association of Motoring Writers Groups (AMWG) to discuss areas of interest. Notes from the meeting can be downloaded here: mipaa_amwg_notes
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Monday, 02 August 2010 |
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HOT YOUNG TALENT is being sought for the 2010
Autocar
Next Generation Award - an amazing opportunity for
any undergraduate studying at a British university. Run in conjunction
with Courland Automotive Practice and the SMMT, it offers a cash prize
of £7500 and an extensive programme of work experience provided by the
award’s blue-chip sponsors: Honda UK, the Marshall Motor Group, Peugeot,
Mercedes-Benz Retail and Toyota GB. Follow the easy link to the
Next Generation microsite for details of how to enter, the 2010 judges
and 2009 winners.
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Monday, 02 August 2010 |
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MIPAA members are invited to attend the first ever Guild of Motoring
Writers' Bring Your Own Car day on September 4th. This new event offers
a day of gentle driving and fun, plus a social
evening with hog roast and music at Guild member Chris Mann’s farm near
Aylesbury. Entries by Monday 16th August latest - guild_entry_form. Fee is
£30 per car and driver plus an extra
£20 for each additional adult passenger. There’s a family rate of £60 as
long as children are under 18.
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Read more...
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Wednesday, 22 September 2010 |
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Following a successful Spring event, the next Halcyon lunch will take place on World Car Free Day - Wednesday 22 September 2010. MIPAA members, friends and colleagues - old and new - are welcome to attend the reunion lunch at Ye Olde Cheshire Cheese, Fleet Street, London. Cost is £30 per person for a three-course lunch menu includes coffee and VAT (cash bar from midday). Follow the link in the right hand menu for online booking and payment by credit card. Alternatively, contact Heather Yaxley, MIPAA general secretary for booking and alternative payment arrangements.
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Tuesday, 08 December 2009 |
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BOOK EARLY FOR the popular MIPAA Christmas lunch which returns to the Michelin starred Roussillon Restaurant in Pimlico, London on Wednesday 15 December - which was fully booked last year.
Cost tbc - guests welcome. Lunch will include aperitif, 3 course menu (with choice on the day) and half a bottle of wine per person.
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Tuesday, 29 June 2010 |
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The 2010 MIPAA Business Academy annual PR Masterclass: WORLD CLASS provided an insight into the skills and knowledge required for senior communicators, particularly in an environment where marketing and PR are harder to distinguish and global crisis can emerge from nowhere (with the added complication of online citizen journalists). See below for links to presentations and other discussion points from the event.
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Wednesday, 23 June 2010 |
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MIPAA members' magazine, Revolve , Issue 11 - click for pdf of revolve_11 |
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Thursday, 29 April 2010 |
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The latest MIPAA Business Academy workshop provided practical guidance from experienced PR practitioners into how to:
- Track online buzz using free tools
- Become a Twitterer
- Use social networks for brands
- Write for blogs and micro-blogs
- Utilise photo, video and other multimedia tools
- Create online campaigns
A full report and top tips will feature in the next edition of members' magazine Revolve - or see links to Powerpoints below
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Wednesday, 31 March 2010 |
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Twitter and Facebook are the New PR Influencers according to the panel of experts at the latest MIPAA Business Academy professional development workshop.
MIPAA members agree according to Chairman, Gabi Whitfield, who shared highlights from the 2010 survey. The majority of members - all experienced practitioners in motor industry PR - are using social media (SM) with the top-ranking micro-blogging and social network sites their favourite tools. Nine out of 10 believe SM will affect PR careers with 89% recognising a need to upscale their skills. Four experts led the workshop and links to their presentations are below.
Check out the new MIPAA YouTube Channel for videos recorded at this workshop: www.youtube.com/mipaavideo
Listen also to Neville Hobson's FIR podcast interview with Thomas Power from the New Influencers event: http://www.forimmediaterelease.biz/index.php?/weblog/comments/fir_interview_thomas_power_ecademy/
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Tuesday, 02 March 2010 |
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The programme for the 2nd half of 2010 will include a range of MIPAA Business Academy professional development workshops, Leadership Forums and social activities. Details will be available via the online calendar. Online booking and payment can be made via the links on the right.
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